Primal Den™

Name: Primal Den™
Brand: NUSZL
Price: 49.99 GBP
Availability: InStock

Natural rope bed, scratcher and personal territory in one 100% cotton handwoven den

😺 Keeps their claws trimmed & healthy

🏠 Claimed den reduces territorial stress

🪑 Protects your furniture from scratches

👩‍⚕️ Developed with cat behaviourists

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Cat Weight & Basket Width:

0-7kg (0-15 lbs) | 42cm/16.5" wide 7-14kg (15-31 lbs) | 48cm/19" wide

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Low stock

Because each basket is handwoven, we only have a few left!

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"Milo is obsessed!! If he isn't watching the garden from it, he’s curled up asleep. Best thing I’ve bought him."

Sarah H.

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How does the Primal Den work?

Place Primal Den in your cat’s favourite area and let their instincts take over.

As they scratch, play and rest, the natural rope absorbs their pheromones.

The more they use it, the more it feels like their own territory.

Scratching keeps their claws trimmed and relieves built-up stress, while having a space of their own helps them feel calmer and more secure at home.

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How is it different from a traditional cat bed?

Unlike padded beds that trap heat and lose shape, our basket is breathable, structured, and made from natural cotton rope - offering a more grounding, long-lasting space cats are drawn to.

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Shipping & Delivery

Shipping is free for a limited time. Once processed, it will take approximately 10-12 business days for delivery.

Times may vary due to busy shipping periods or national holidays.

Primal Den™

£49.99

£49.99 ~~£79.99~~

SAVE 37% Sold out

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Why Primal Den?

There are hundreds of cat beds and scratchers available but Primal Den is the only one built around the instincts behind them both, here's how...

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Keeps Claws Healthy

Firm natural rope gives their claws the resistance they need to shed whilst scratching and relieves built-up stress.

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Smells Like Home

Synthetic materials repels their scent. 100% cotton rope holds the pheromones released as they scratch permanently.

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Becomes Their Safe Place

Every scratch adds more pheromones, marking a personal territory where they feel calm, secure and at home.

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Wraparound Comfort

High walls create the sheltered, private feeling cats instinctively seek when curling up to rest.

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Lasting Durability

Tightly braided for flexible strength that withstands daily scratching, kneading and sleeping.

Home to 12,547+ Cats

"Was an instant hit"
My cat ignored every bed I bought her, but she climbed straight into this one. She scratches the bottom and then curls up to sit in it all afternoon.
- Alex S.
"He looks so snug"
I bought it for the scratching, but he seems to love it even more as a bed. He looks so snug inside! I love it!! 😍
- Emily W.
"Top bed all round"
Great bed, plus I love the yarn ball! My Tommy will have a burst of energy and go between bating it around or sleeping like he can't make his mind up.
- Mark R.

Reduces Stress & Protects Health

More than 1 in 2 indoor cats suffer from territorial stress - living without a space they can truly claim as their own. This territorial stress is linked to urinary blockages, kidney problems, and a shorter lifespan. Sadly, cats hide their stress until it becomes a serious health issue.

That's why veterinarians recommend the Primal Den. The natural rope absorbs your cat's pheromones permanently, creating a territory that finally feels like theirs. Which is especially important for indoor cats who can't mark outdoor territory like nature intended.

	PRIMAL DEN	Scratching Post
Maintains Claws
Natural Materials
Pheromone Absorption
Personal Territory
Feels Secure
Cosy Retreat
Breathable Weave

45 Day Cat Approval Guarantee

Try it risk-free. Give your cat 45 days to claim their Primal Den. If they don’t love it, we'll fix it, swap it, or refund it.

If you’re not completely satisfied, just reach out to us within 45 days - we’ll make it right.